By now you probably know how much we love Mashable. It’s a great source for all things social media and tech. A recent post gives some stellar advice on how to increase your company’s Google ranking. Simple, straightforward rules to follow. Trust us, you’ll want to check it out.
OK. The title about says it. If you haven’t been keeping up on the latest and greatest social media tools, this blog’s for you. Care of Mashable (where else!!), check out some of the top new social media tools you may be missing. Get ‘em while they’re hot!!
Word-of-mouth is the ultimate prize for any marketing campaign. How do you “get people talking.” Word of mouth isn’t just for the water cooler anymore. It’s really the essence of social media. Two Wharton hot shots recently took on the question of exactly how optimum word-of-mouth is achieved. Below is an unabridged summary from AdAge [...]
Posted in 21 Century MarCom, Social Media 
Tags: Advertising, Buzz, Marketing, word of mouth 
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If you want to build an online audience (Facebook anyone?) or kickstart your sales, social media contests are your answer. An effective social media contest or giveaway will drive Facebook “likes,” generate Website traffic and, if done right, go viral. From our good friends at Mashable, here are some ground rules.
Posted in Digital & Web, Social Media Tags: create awareness, Facebook, go viral, online contests No Comments »There has been much speculation about Google+ and the impact it will have on the social media landscape (ie, Facebook). Google+ initially resisted branded pages, but recently relented. However, brand owners shouldn’t get their hopes up about the ease of use of these pages. Google+ will not allow the use of the platforms for contests, [...]
For those of you not in the know, the f.ounders conference is a tech startup conference for the best and the brightest in the world. Mashable’s Ben Parr attended this year and gives a great recap. Key lessons: entrepreneurs are intense and startups, like many businesses, boil down to connections (and networking). Enjoy.
