Online advertising has been increasing steadily over the years. And while the layman might doubt the effectiveness of such ad efforts, the biggest brands in the world clearly see the value.

Here’s a look at what the biggest brands spend on Google AdWords.

Worth noting is that BP, a company that usually does virtually no online advertising, used AdWords to support its oil spill recovery efforts.

There are many things to glean from this very informative article. But one thing’s certain, online advertising is here… and it’s here to stay.