That’s right. I’ve been preaching to clients for a while that short YouTube clips can go a long way. Well here’s one striking example of how a little humor and a catchy campaign can go a LONG way. People may argue with the “legitimacy” of a medium like YouTube to get out information about their [...]
Posts Tagged ‘Viral’
Old Spice + YouTube = 107% Sales Increase In ONE MONTH
Posted by BPMangus on July 28th, 2010
Posted in 21 Century MarCom, Following the Leaders, Social Media 
Tags: Digital, Marketing, New Media, Old Spice, Viral, Youtube 
1 Comment »Online Video Viewing Up Again… Big Surprise!
Posted by BPMangus on July 20th, 2010
The number of people viewing online video has skyrocketed in recent years. And – big surprise – it’s up again this year. And what is up? YouTube. While there is a great diversity of content on YouTube, witty, edgy, clever and just plain cool content is what people tune into. The lesson here is simple. [...]
Posted in 21 Century MarCom, Social Media Tags: Blog, Digital, New Media, Viral, Youtube No Comments »
